ALA students can earn a maximum of five credits through webinars, though students are welcome to view as many as they choose.

This webinar originally aired on May 21st, 2015

Developing a strong, persuasive message is vital to a think tank's success. In this webinar, Atlas Network Vice President of Marketing and Communications, Daniel Anthony, discusses how ideas-based organizations can best communicate their message. This session is part three of a four-part marketing and communications webinar series.