“We do it because it garners attention to the underlying message. What’s unique about the New Zealand Taxpayers’ Union is that we are willing to laugh at ourselves,” Jordan added.
Currently serving as President of the World Taxpayers Associations, Jordan has even helped taxpayer groups in other countries adopt Porky the Waste-hater as their own.
Coupled with in-depth research, the organization also gathers intel through their Tip Line, which allows individuals to anonymously report cases of government overreach or excessive taxation. These tips enable the Taxpayers’ Union to be at the forefront of the tax, spending, and government accountability problems facing New Zealanders.
Fuel for the Fight
The size and cost of government has grown in New Zealand in recent years, consuming nearly a third of the income the people produce annually. The inflation that has followed has made life in an already-expensive country even more costly.
“We’re battling inflation for the same reason the freedom movement battled it in the 70s and 80s. It disproportionately hurts those on fixed incomes and those that can least afford it,” Jordan said.
But an opportunity has recently emerged for Jordan’s team that can help their battle tank lead the charge towards reduced inflation and increased freedom. Forthcoming elections stand to change the balance of power in the country and open the door to more pro-taxpayer policies.
“We’ve literally got draft legislation ready to go, but also the campaigns that support it. We’re taking the public with us so the politicians will inevitably join,” Jordan said.
His pitch to organize taxpayers for this opportunity earned the New Zealand Taxpayers’ Union a place as one of Atlas Network’s 2023 Smart Bets partners, a class of high-achieving organizations who receive additional grants, training, and mentorships to help their team carry out ambitious plans to advance liberty in their countries.